Provides tips for better managing your website, web applications and inbound marketing efforts.
Inbound Marketing: Social Media All Grown Up With nearly two billion users world wide, the social media network is not just for teens and those with avid social lives. Clever inbound marketers have picked up on this gold mine of potential customers, and are using social networks like Facebook and Twitter to their advantage. In 2007, Facebook boas...
Mistake #1: Putting all of your keywords into one ad group- Keyword relevance is of tantamount importance in any PPC campaign. So, if you lump all of your keywords into one ad group, the impact will be some keywords become highly relevant to the ad group while others are not. This is a common mistake marketers make thinking that the tactic will b...
All organizations need to position themselves and convince customers that they are the informational resources in their particular niche. The best way to achieve that goal is by creating engaging targeted content for your audience. Content marketing is any marketing format that involves the creation and sharing of content in order to acquire custo...
Phoenix computers is a nonprofit organization based in Rockville Maryland that takes donated computer equipment and then tests, runs diagnostics and upgrades on those computers. The computers are then redistributed at low cost to low- income and disabled individuals and families as well as non- profit, educational, religion-based, and charitable ...
On my way into work this morning I was listening to C-Span's morning call in show. This mornings topic was about where people get their news. Gauging the state of the country on the 30 or so call ins is obviously unscientific and anecdotal at best. Of course there were the usual suspects, Fox News, NPR, CNN, even Al Jazeera came up multiple time...